Google recently launched an updated version of its AI image creator called Imagen 2 which can now produce video clips directly based on text prompts. The goal of Imagen 2 is to simplify and make video creation more accessible, for businesses, artists and marketers.
Imagen 2 is Googles AI tool designed for generating images. Now videos using text inputs. While the original Imagen could only produce images the new version, Imagen 2 has been enhanced to generate 4 video clips based on textual descriptions. Google mentions that Imagen 2 can simulate ” camera angles and movements” to give the videos a look while maintaining consistency across each sequence.
Although the initial video resolution is modest at 360×640 pixels Google assures users that this will improve with time. Additionally advanced features like inpainting and outpainting are now accessible for users to alter existing images. However the key highlight of Imagen 2 is its text to live images” feature that enables the creation of videos solely, from written descriptions.
A Tool for Creators and Businesses
Google is targeting Imagen 2 towards businesses, advertisers and creative professionals. For instance it can be used to create nature, food or animal themed videos for marketing purposes such, as ads or social media posts. This automated video generation feature could be beneficial for businesses or individuals who lack expertise in video editing. Although simple in nature Imagen 2 simplifies the process of turning text into moving content.
While other platforms offer AI tools for video creation Imagen 2 serves as a user friendly starting point. As technology advances the quality and customization options of Imagen 2 videos may improve. It remains to be seen if Google can stay competitive in the realm of media innovation. Currently Imagen 2 presents a solution for transforming text into engaging videos making it a valuable resource, for those who tell stories visually.